All posts by 344159pd

Let’s have a drink!

Naamloos.pngAmanda Spann and Sheena Allen recently surprised the world by introducing a new application. Not only as Black female techs who became company founders but also as people who came up with a new app Alchomy. The app is location-based and it provides users to share, save, and recommend adult beverages. For the bright ones, these are not drinks a doctor would recommend after a long day of hard work.

The idea of a location based recommendation app does not seem very novel but the specific product category has the potential to become famous for people who enjoy a nice drink or cocktail every once and a while.

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Self-designing: perceived value, joy and effort

New communication technologies and the increased flexibility have created multiple new options for both manufacturers and customers. Many companies have added toolkits to their websites to allow customers to design or adjust products to their preference. This enriching process is believed to add more value to the product and it increases the satisfaction of the customers.

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