Configurator Database


Hi all!

Yesterday, professor Dellaert refered to numerous examples of how firms try to activate the consumer in the supply chain. One way is mass customization, an essential and promising concept that gets more and more attention from firms and academia. Helping consumers find a product or service that completely satisfies their needs is the key point of mass customization.

Here is a website (http://www.configurator-database.com) with over 40.000 companies that co-create their products along with consumers. As you can see, it concerns many industries, from apparel and cars to food and health. Please have a look and if you have some time customize your own product. I hope you like it!

George

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s